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Trade Alert:
Skinvisible, Inc. (OTCBB: SKVI)

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OTCBB: SKVI

Skinvisible’s Safe4Hours Promotion in
Walgreens Expands

-  – Licensee Receives Third Order in 2010
  

Las Vegas, NV– February 11, 2010 – Skinvisible, Inc.
(SKVI:OTCBB) announces JD Nelson and Associates LLC, its license holder
of the newly launched Safe4Hours® First Aid Antiseptic Skin
Protectant, is expanding their presence in Walgreens stores (NYSE:WAG)
with a special marketing promotion. This includes a third nationwide
order that JD Nelson has received since the initial launch three weeks
ago. The promotion includes prominent end-cap point of purchase displays
which will profile Safe4Hours in 4,100 Walgreens. This heightened
visibility along with a television advertising campaign, will educate
consumers about the product’s benefits. This first aid antiseptic
lotion, formulated with the patented Invisicare® delivery system,
binds to the skin, resisting both wash off and perspiration while
continuing to kill harmful bacteria for up to four hours. 

“We are excited about our successful launch of Safe4Hours and the
reorders that ensued from Walgreens,” said Doug Nelson, President, JD
Nelson and Associates. “We are working hand in hand with Walgreens on
this new campaign which provides additional national exposure of our new
product made with Invisicare. Safe4Hours First Aid Antiseptic Skin
Protectant will be prominently displayed, grabbing the attention of the
consumer and ultimately a sale. We have also incorporated a TV marketing
campaign into this promotion, profiling the dual benefits of Safe4Hours
in major US markets.  Along with being a first aid antiseptic that
protects you from infection, Safe4Hours is also a skin protectant that
protects your hands, face and body from the drying effects of weather
year round.” 

Safe4Hours First Aid Antiseptic Skin Protectant is an important
product to stop the spread of skin infections.  Athletes in
particular, including professionals, amateurs and even school children
are all highly susceptible to contracting a skin infection due to the
high level of contact in most sports.  The Center for Disease
Control states that “prevention is better than cure” and
Safe4Hours® First Aid Antiseptic Skin Protectant provides that
protection.  It reduces the spread of a broad spectrum of bacteria
including MRSA (methicillin-resistant Staphylococcus aureus)
which can be found not only in gyms and locker rooms across the country
but throughout the community.    

About Skinvisible Pharmaceuticals, Inc  
Skinvisible Pharmaceuticals is a research-and-development company that
licenses its proprietary formulations made with Invisicare, its patented
polymer delivery system that offers life-cycle management and unique
enhancements for topically delivered products. Invisicare holds active
ingredients on the skin for extended periods of time resisting both wash
off and perspiration along with controlling the release of actives and
reducing irritation. Skinvisible receives a combination of research and
development fees, upfront license fees, and ongoing royalties for the
life of the Invisicare patent. Skinvisible’s value also lies in its
ability to continually generate new IP on topical products formulated
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target="_blank">www.skinvisible.com

Forward-Looking Statements:  This press release
contains ‘forward looking’ statements within the meaning of Section 21A
of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended, and are subject to the safe
harbors created thereby. Such statements involve certain risks and
uncertainties associated with an emerging company. Actual results could
differ materially from those projected in the forward looking statements
as a result of risk factors discussed in Skinvisible, Inc. reports on
file with the U.S. Securities and Exchange Commission (including, but not
limited to, a report on Form 10K for the quarter ending October 31,
2009).   

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(OTCBB: SKVI)

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