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EcoBlu Products, Inc. face="Verdana, Arial, Helvetica, sans-serif">
color="#038ac3" face="Arial, Helvetica, sans-serif">(OTCBB:
ECOB)

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News
Alert:

“EcoBlu Adds Insulation to Its Product Line. New
Product Includes Mold and Fire Protection”
color="#777777">(See Full Story Below)

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EcoBlu Products, Inc. (OTCBB:
ECOB)

Detailed Quote: href="http://otcpicknews.com/emailmarketer/link.php?M=42768&N=425&L=1133&F=H">http://www.otcpicks.com/quotes/ECOB.php

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Breaking ECOB News:

color="#97b831">November 23 - EcoBlu Adds
Insulation to Its Product Line

color="#777777">New Product Includes Mold and Fire
Protection

face="Verdana, Arial, Helvetica, sans-serif">EcoBlu Products, Inc.,
(OTCBB:ECOB) announced today that it has added Cool Blu Insulation, a
cellulose based insulation for new construction and retrofits, to its
product line. Cool Blu Insulation will contain EcoBlu’s mold protection as
well as its exclusive FRC(TM) technology (Fire Retardant Coating) to
provide Class A fire protection.

Cool Blu
Insulation is a natural product made from 85% recycled paper fiber, is safe
for the environment, contains no harmful chemicals or irritants, and does
not pose off gassing or Volatile Organic Compound (VOC) concerns. When
installed, it provides home builders superior thermal performance, sound
control and permanent fire resistance. Recent research shows the United
States insulation market is $8.5 billion and is expected to grow 5.3%
annually through 2012. This is potential positive revenue growth for EcoBlu
and is an excellent complement to its wood products.

“This
addition to our product line gets us closer to offering a complete package
of eco-friendly building materials. Our goal is to provide products that
save energy, improve indoor air quality, improve the sustainability of our
forests and save lives,” said Steve Conboy, President and CEO of EcoBlu
Products. “Using Cool Blu Insulation along with our BLUWOOD(TM) coated wood
products will allow builders and developers to build safer and more energy
efficient homes,” added Conboy.

Cool Blu
Insulation is proven to reduce energy consumption by slowing air
infiltration better than other insulation materials due to its density, and
outperforms fiberglass insulation products with 57% better fire resistance.

The Company
will also be demonstrating their exclusive FRC technology (Fire Retardant
Coating) on wood structures and new Cool Blu Insulation today at the grand
opening of its EcoGreen Exchange, a showplace for green building products
and new corporate headquarters for EcoBlu Products. The grand opening will
feature TV personality Lisa Ling and her husband Dr. Paul Song who are
building an energy neutral home using EcoBlu products and are active in the
environmental community.

About EcoBlu Products, Inc.

EcoBlu
Products, Inc. is a manufacturer of proprietary wood products coated with
an eco-friendly chemistry that protects against mold, fungus, rot-decay,
wood ingesting insects, termites and fire with EcoBlu’s FRC technology
(Fire Retardant Coating). EcoBlu products utilizing BLUWOOD and FRC
technology is the ultimate in wood protection, preservation, and fire
safety to building components constructed of wood; from joists, beams and
paneling, to floors and ceilings.

The Company
is committed to the development, marketing and sales of
environmentally-responsible building materials. EcoBlu products are ready
to deliver the winning edge to builders and the environment with its
sustainable green product line.

Visit us on
YouTube at: href="http://otcpicknews.com/emailmarketer/link.php?M=42768&N=425&L=1141&F=H">www.youtube.com/ecobluproducts size="2" face="Verdana, Arial, Helvetica, sans-serif">

• EcoBlu Joist
• EcoBlu Beam
• EcoBlu Rim
• EcoBlu LVL
• EcoBlu Sheeting
• EcoBlu Decking
• EcoBlu Trim
• EcoBlu Trusses
• EcoBlu Wall Panels
• EcoBlu Dimensional Lumber

• EcoBlu Products protect against termites so you will not ever
  have to ‘tent’ your home and use harmful chemicals and gases to kill
  termites and other insects that are damaging the ozone layer faster than
  automotive exhaust.
• When you use EcoBlu products to protect your home, you will
  never have to replace any wood from loss to mold or wood rot again! You
  will be saving our forests.
• EcoBlu coatings are non-toxic and will not leach into the
  ground water.
• EcoBlu products are fire retardant – you will reduce the risk
  of losing your home to fire and protect our forests at the same time! The
  San Diego wildfires alone consumed over 6,000 truckloads of lumber!
  

• Non-wood products are environmentally expensive. The supplies
  of ores and petroleum for their production are finite; once gone, they are
  gone forever. Wood, on the other hand, is a renewable resource. Non-wood
  products require far more energy to manufacture than wood: for example -
  nine times as much for a steel stud as for a wood stud.
• Wood is reusable, recyclable and biodegradable. Inorganic
  materials not only require excessive energy to produce, but also to recycle
  or dispose of when their use has been terminated.
• Growing just one pound of wood in a vigorous younger forest
  removes 1.47 pounds of carbon dioxide from the atmosphere and replaces it
  with 1.07 pounds of life-sustaining oxygen. Carbon dioxide accounts for
  about half of the world’s greenhouse gases, a contributor to
  global-warming.

Mold, Fungus, Rot & Decay

Molds are
fungi that can be found both indoors and outdoors. Estimates range from
tens of thousands to perhaps three hundred thousand species of mold. Molds
grow best in warm, damp, humid conditions, and reproduce by making spores.
Mold spores can survive harsh environmental conditions.

Exposure to
molds can cause symptoms such as nasal stuffiness, eye irritation,
wheezing, or skin irritation, chronic lung illnesses,such as obstructive
lung disease.

• A Brown
  University study found a link between depression and household
  mold.
• 1000
  species of mold are common in the U.S.
• There are
  currently 10,000 mold-related lawsuits pending in the U.S.
• Mold-related claims now average $3-$8 billion
  annually.
• Mold-related claims average $15,000 to $30,000.
• 66% of
  builders are concerned about health issues related to mold and nearly 75%
  have significant concerns about being sued as a result of mold
  issues.
• Insurance
  that once cost contractors $15,000 now routinely costs $150,000 and does
  not cover mold or water damage.
• Homeowners
  insurance usually excludes or limits claims due to mold-related
  damage.

Termites

Termites
populate every state in the United States. Hawaii has the highest
concentration of infestation with 15.1% of the houses being victims.
Georgia tops the list in the continental US, where 5.5% of residential
homes are affected. The national average is 2.3%.

• Homeowners
  pay over $2 billion per year to replace wood damaged by fungal decay and
  termites.
• The
  average amount homeowners pays $11,400 to repair a home damaged by Formosan
  termites.

Fire

2007 Fires,
Civilian Deaths and Injuries, and Property Loss

• Fires
  1,557,500
• Civilian
  deaths 3,430
• Civilian
  injuries 17,675
• Property
  loss $14.6 billion

530,500
fires occurred in structures

414,000
fires, or 78 percent, of all structure fires occurred in residential
properties.

Every 20
seconds, a fire department responds to a fire somewhere in the
nation.

A fire
occurs in a structure at the rate of one every 59 seconds, and in
particular, a residential fire occurs every 76 seconds.

EcoBlu Products, Inc. />909 West Vista Way
Vista, CA 92083 />Phone: 909.519.5470
Fax:
800.516.1349
Email: href="mailto:info@EcoBluProducts.com">info@EcoBluProducts.com

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Disclosure: OTCPicks.com has
been compensated five thousand dollars from a non-controlling third party
for a one week ECOB advertising and promotional program.